Digital Loge

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Who they are? 

The Digital Loge Group is a consulting firm that provides digital networking solutions to businesses looking to expand in the German market. The firm aims to help clients develop effective digital networking strategies aligning with their business goals and objectives.

What was my role in the project?

I was in charge of web development and collaborated with one colleague.

What was the challenge?

The company faced significant challenges, requiring a brand refresh, web design refresh, and web development. The previous graphic line must be represented accurately to convey professionalism, security, modernity, dynamism, and simplicity. Additionally, they sought to apply UI/UX best practices, a crucial step given the previous site's issues with basic design principles and user experience. These challenges underscored the complexity of the project.

What solution did the team provide?

  • The brand conceptualization and its manual creation,
  • The design system,
  • Wireframes,
  • Web design prototypes, and
  • Web development.

What was my solution? What did I deliver?

Working with my team's principal UX/UI designer, we strived to align our website development strategy with the client's needs and objectives. This approach not only reduced the chances of overcomplicating solutions but also ensured that the client's voice was heard and their importance in the project was acknowledged.

The client's objective for the web development was to provide corporate exposure and new customer acquisition. These were the phases of my process:

Phase 1

Research plugins to implement more complex sections. Define a website development strategy and select a theme and page builder.

Phase 2

Estimate the web development time for each page and device.

Phase 3

Preparation of the WordPress environment (installation of the theme, Divi, and required plugins) and configuration of design system elements.

Phase 4

Implement the main desktop, tablet, and mobile page. Implement the navbar and footer for desktop, tablet, and mobile.

Phase 5

Implement Netzwerk page for desktop, tablet, and mobile.

Phase 6

Implement über uns page for desktop, tablet, and mobile.

Phase 7

Create the HR offering section and add CSS modifications to the HR offering section, navbar, footer, and some sessions within the site.

Phase 8

We conducted a comprehensive quality assurance (QA) process to ensure the website's responsiveness, Google Analytics integration, image optimization, cookie tool  navigation, and functionality.

Phase 9

Final client review, feedback, input, and implementation of minor changes.

What did I deliver?

We are proud to have delivered a static, responsive website with web-optimized images and graphics. The website features primary informative sections and unique functionalities, all designed to meet Digital Loge's specific needs.Our website boasts unique features that set it apart, including a filter, carousel, and individual pop-up image functionalities designed to enhance user engagement and interaction.

We successfully delivered the complete web development of Digital Loge's corporate website, meticulously following the graphic line, creating template sections, and optimizing images and vectors for web use. We ensured the website was responsive for desktop, tablet, and mobile, fixed bugs, and provided advice for updating content (images and text).

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